- Scientific Publications and Articles

"Paid content strategies for news websites"

Publication Title: Paid content strategies for news websites
Author(s): J Herbert

Year: 2007
Published in: Journalism Practice

Topic of the Publication: - Information Goods

This study uses qualitative research interviews and a survey to quantify and analyse business models at online newspapers in the UK. Senior editors and executives reported that news websites rely on advertising income to a greater extent than their print counterparts. Despite this, ...