Scientific Publications and Articles


Paid Content - Paid Services - Information Goods - Sampling Strategies - Piracy Strategies

Xiang, Yi, Soberman, David A. (2011): Preview Provision Under Competition, in Marketing Science
Cheng, Hsing Kenneth, Liu, Yipeng (2011): Optimal Software Free Trial Strategy: The Impact of Network Externalities and Consumer Uncertainty, in Information Systems Research
Chong Wang, Xiaoquan Zhang, (2009): Sampling of Information Goods, in Decision Support Systems
Kim, Ju-Young, Natter, Martin, Spann, Martin (2009): Pay What You Want: A New Participative Pricing Mechanism, in Journal of Marketing
Pauwels, Koen, Weiss, Allen (2008): Moving from Free to Fee: How Online Firms Market to Change Their Business Model Successfully, in Journal of Marketing
Chong Wang and Xiaoquan Zhang (2007): Sampling of information goods, in ICEC '07: Proceedings of the ninth international conference on Electronic commerce
Peitz, Martin, Waelbroeck, Patrick (2006): Why the Music Industry May Gain from Free Downloading — The Role of Sampling, in International Journal of Industrial Organization
Borck, Rainald, Frank, Björn, Robledo, Julio R. (2006): An Empirical Analysis of Voluntary Payments for Information Goods on the Internet, in Information Economics and Policy
Chellappa, Ramnath K., Shivendu, Shivendu (2005): Managing Piracy: Pricing and Sampling Strategies for Digital Experience Goods in Vertically Segmented Markets, in Information Systems Research
Kephart, Jeffrey O., Das, Rajarshi, MacKie-Mason, Jeffrey K. (2000): Two-Sided Learning in an Agent Economy for Information Bundles, in Agent Mediated Electronic Commerce II